When your message is clear, your technology gets the attention it deserves.

Here’s how this works

Services for companies and agencies

B2B Technology Explainer Content

Struggling to explain your technology in business terms?

I create articles, guides, and briefs written with business audiences in mind that show the value of your technology to business audiences in a credible and relatable way.

Result: Your prospects understand your message and see how your solution can help solve their problems.

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From Technical Detail to Business Value

Do your technical documents have business insights that decision-makers never see?

I rework them into business-focused content that maintains accuracy while showing the value. Business audiences will understand what it means for them.

Result: Decision-makers understand the business implications of your technology

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Technology Content for Agencies

Do you need reliable support to deliver great content for your tech clients?

As an experienced B2B technology writer, I support agencies with clear, well-researched content for business audiences.

Result: Your agency delivers content that keeps tech clients happy and positions you as a trusted partner.

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Ready to explain your technology so prospects see how it can help them? Email today.

Who you’ll be working with

Sara Edlington - B2B technology marketing writer

I work as an extension of your team, bringing a calm, deadline-driven focus to turn complex technology into content that prospects understand and trust.

I’ve written for publications including The Times, The Independent, and StrategicRISK Europe, as well as for clients such as Data ProTech Group, MetaCompliance, and NWN Carousel.

Today, I specialise in explainer content for technology companies and agencies. Clear, credible, relatable writing that shows why your technology matters and how it can help solve business problems.